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PROFILE

6 INDIAN WEALTH MANAGEMENT - ISSUE 2, 2017

Banking on India’s trust to create

a wealth edge

It is the near-blind faith that Indians all over the country have in State Bank of

India (SBI) that gives Nimish Shah reason for optimism in delivering on plans to

grow the state-run institution’s recently-launched wealth management business.

vie for the growing amount of wealth

held by individuals across the country.

The key to the plan to benefit from

peoples’ trust, lies hidden in numbers.

India has a population of 1.3 billion

NIMISH SHAH

State Bank of India

advises about 10,000 Indians with an

average wealth of the equivalent of

USD110,000, the bank has over 200,000

It wouldn’t be too far-fetched to say

that SBI is an institution that the vast

majority of Indians would trust with

their eyes closed. It owes its origin

to the Bank of Calcutta, founded in

1806 in British India. And the name

“We have a lot of scope and ready infrastructure, in terms

of resident Indians and non-resident Indians (NRIs). Both

groups represent huge opportunities available to us.”

itself conjures up the image of a

monolith that’s backed by the full

force of the government.

Yet so far, the institution has failed to

capitalise on the head-start it’s had over

prettymuch all other banks, which today

people and is witnessing a growing crop

of affluent individuals. The bank has

woken up to the potential of tapping

the wealthy, both at home and abroad.

SBI’s wealth management division is

small in comparison; while it currently